Our Academic Advisory Board is made up of world-renowned marketing scientists who have deep experience and credentials in marketing measurement with a track record of innovation. Board members will offer expertise and insight to support MarketShare’s ongoing work in providing practical, credible solutions for measuring and improving the financial return from marketing investments.
K.P. Chao Professor, Professor of Marketing, Statistics and Education, Wharton
Research Professor of Marketing, Tilburg University and Professor of Marketing, Catholic University Leuven (Belgium)
Professor of Marketing, London Business School and Australian National University
Professor of Marketing Management, and Organization, USC Marshall School of Business
Assistant Professor of Marketing, Robert H Smith School of Business, university of Maryland