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Improving Marketing Effectiveness: A CEO’s View

Ross Levinsohn, former CEO of Guggenheim Digital Media, on improving marketing effectiveness with analytics

Wes Nichols, MarketShare, at OASIS Summit 2014

Wes Nichols, MarketShare, at OASIS Summit 2014

Michael Kassan on MarketShare

Michael Kassan, Chairman & CEO, MediaLink, discusses MarketShare capabilities.

Creating Accountability Through Analytics

Featuring Michael Kassan, Chairman & CEO, MediaLink

2014 ANA Marketing Analytics Leadership Award

2014 Marketing Analytics Leadership Award. Recognition and reward for your marketing analytics efforts, this year offering an expanded $100K prize pool.

Brought to you by: Association of National Advertisers, the Advertising Research Foundation, and the Marketing Science Institute.

Presented by: MarketShare. Media Partner: AdAge.

Learn more and sign up by visiting AnalyticsAward.com.